Diddy's "PRESS PLAY" is the Grammy-winning superstar's first solo collection in five years. The Diddy-produced first single, 'Come To Me,' featuring Nicole Scherzinger from The Pussycat Dolls, has exploded at radio across the country. It was the #1 most-added song in its first week at Urban and Rhythmic formats, and is now bulleting rapidly up both charts, while leaping nearly 70 spots this week to land at #25 with a bullet on the Billboard Hot 100. The companion video has jumped into 'Big 10' rotation on MTV.
A year in the making, "PRESS PLAY" finds Diddy joined by a who's who of contemporary artists and producers. Among the guest performers are: Christina Aguilera, Mary J. Blige, Jamie Foxx, Big Boi, Timbaland, Brandy, Cee-Lo, Ciara, Keyshia Cole, Nas, Twista, and more. Diddy was joined on the production side by such studio stars as Kanye West, Just Blaze, Pharrell Williams, Havoc from Mobb Deep, Will.I.Am from the Black Eyed Peas, and Rich Harrison, among others.
"PRESS PLAY" comes nearly a decade after Diddy released his first solo project, the #1, seven-time RIAA platinum NO WAY OUT - which earned Grammy Awards for 'Best Rap Album' and 'Best Rap Performance by a Duo or Group' (for the classic 'I'll Be Missing You'). In 2004, he earned his third Grammy Award as an artist, for 'Shake Ya Tailfeather,' with Nelly and Murphy Lee, from the 'Bad Boys II' soundtrack.
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